Matchly

Marketing

Make one answer count more

Use this when one answer should decide the product, and the others should only nudge.

Steps

1. Open the quiz that recommends products.
2. On the important answer, raise its weight.
3. Add a short reason the shopper can read next to that match.
4. In the admin, try a set of answers that includes the important one, and a set that does not.
5. The first set should land on that product. The second should not.
6. Publish only after both tests look right.